"What you stand for is more important than what you stand in" and "To be aware is more important than what you wear." These are Kenneth Cole Productions’ declaration to its loyal customers.
Everyone thinks that having designer bags and luggage is elegant and class enough. But with a Kenneth Cole luggage? That can absolutely draw a lot of attention. What is it about Kenneth Cole products that leave people at awe?
Kenneth Cole, with his footwear collection as his debut collection, founded Kenneth Cole Productions December 1982.
Kenneth Cole Productions’ story is quite interesting. Kenneth Cole has always been fascinated with having his own shoe line. So he started designing a collection of shoes in Europe where he studied then returned the US to sell them. During that time, the best way for an aspiring designer to attract customers was to open a store in Hilton. However, Cole saw it not convincing enough. Not far from Hilton is Midtown Manhattan where fancy shops are located. This made Cole thought that if he could have a shop there, he could easily attract customers and hopefully start his lifelong dream of having a shoe line.
But instead of putting up a showroom, a brilliant idea came across his mind. He called a good friend hoping he could borrow a forty-foot long trailer truck to park right in the heart of midtown Manhattan. He then applied for a mayor’s permit for him to be allowed to park the truck right in downtown Manhattan. Sad to say, he was told that only production teams are allowed to park trailer trucks. Without losing hope, he thought of a wild yet positive idea; changing his shoe line name from Kenneth Cole, Inc. to Kenneth Cole Productions, Inc. The following day, he returned to the mayor’s office to comply a permit to shoot a film called “The Birth of a Shoe Company”.
With everything in its place, the optimistic designer opened for business. In two and a half days, he totally sold his forty thousand pairs of shoes. And the rest they say is history.
Almost three decades later, Kenneth Cole Production has expanded from footwear collections to the distribution of men’s and women’s accessories, footwear, and clothing. A lot of Kenneth Cole stores can be found worldwide, from the United States, to Amsterdam, and to Asian countries like Singapore, Hong Kong and Taiwan. Kenneth Cole is prominent for his being market savvy.
Kenneth Cole was the very first member of the fashion industry to take part in AIDS awareness campaigns, year 1985. Since then, Cole has been a constant supporter with other global campaigns. He also continued being a board member for AmFAR: The American Foundation for AIDS Research.
Kenneth Cole Productions is primarily known for shoe manufacturers. Today, they have widened their scope by making not only shoes but also stylish clothes and accessories. Kenneth Cole Luggage is one of the leading luggage brands today.
If you wish to purchase a Kenneth Cole Luggage, the best way is to visit the nearest Kenneth Cole boutique in your area. Traditionally, a designer luggage is expensive but cheap Kenneth Cole luggage are available. There are also occasional Kenneth Cole luggage sale or some boutiques offer some discount Kenneth Cole luggage as well. Go visit your nearest Kenneth Cole shops. There are shops all over US as well as some European countries. There are also boutiques in some part of Asia. Furthermore, you can visit the company’s Internet site for you to browse and see their products at the convenience of your home.
Have your own Kenneth Cole luggage and see how it can make you look classy and sophisticated.
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